The future of online advertising is video
Pay-per-click, contextual advertising will be around for a long time and make some people very rich, but where I see a lot of untapped potential for publishers is in video advertising. Lost Remote has more.
Just don't do prerolll ....
Comments
Snake:
What's your problem with preroll?
Howard Owens:
Users hate it.
angela grant:
I wish more companies would follow that preroll advice. I absolutely won't watch an online video with preroll, unless I REALLY REALLY want to see it.